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The New Balance 997

A pivotal model in the esteemed 99x series, the 997 exemplifies New Balance's unique blend of innovation and tradition. A sleek silhouette and advanced cushioning technology set this sneaker apart from the crowd when it was introduced in the early 1990s.

Originally designed as a performance running shoe, the New Balance 997 offers comfort and support to runners. Over time, it has transcended its athletic roots to become a lifestyle sneaker. It has a comfortable fit, stylish design, and premium materials that have made it a favourite for everyday wear.

Multifunctional and fashion-forward, the 997 caters to both the athletic community and fashion enthusiasts alike.

New Balance 997 Design

With its intricate design elements, the New Balance 997 is both stylish and comfortable, blending form and function harmoniously. The design uses premium materials and complex layering of lush suede, breathable mesh, and smooth leather. They ensure longevity and give it a distinctive appearance.

Known for its superior cushioning and support, the sneaker's ENCAP midsole technology makes it an excellent choice for everyday wear.

In addition to its diverse colour palette, the design comes in a wide range of colours that appeal to a variety of tastes. A classic choice among the range of options is the 'Grey' colorway, which represents the brand's heritage, while a more vibrant, eye-catching choice is the 'Peony' colorway.

Collaborations on the 997

From high-fashion labels to streetwear boutiques, New Balance has collaborated with its 997 design. Distinctive approaches and meticulous attention to detail characterise collaborations with Aimé Leon Dore and Bodega.

A modernised version of the classic 997, the Bodega x New Balance 997S 'No Days Off' combines materials and bold colour blocking of black grey, and purple.

The New York-based fashion and lifestyle brand Aimé Leon Dore took a fresh, modern approach to the 997, combining retro aesthetics with contemporary fashion sensibilities. The Aime Leon Dore x New Balance 997 'Yellow Tongue' features a bright colour scheme around the collar, contrasting with the grey upper.