Jordan Brand is celebrating thirty years of Space Jam with a complete Air Jordan Space Jam collection. The first sneakers and apparel arrive on 5 November, with the Air Jordan 11 'Space Jam' closing things out. A new campaign accompanies the Air Jordan Space Jam collection as well.
That campaign is called 'Greatness Is Never Out of Reach'. WNBA No. 1 draft pick Azzi Fudd, two-time MVP Aaron Judge, artist Rema and actress Teyana Taylor pose with extremely long arms. It's a nod to the scene where Michael Jordan stretches his arm across half the court for the winning dunk against the Monstars.
On Jordan Brand's YouTube channel, the six-part mini-documentary Space Jam: Beyond the Jam also arrives, featuring Jordan himself among others. The campaign links sport, music and film, just as the movie once brought basketball and cartoons together.
From Air Jordan 1 to golf shoe
The collection is broader than you might expect. Alongside lifestyle sneakers, it includes basketball, golf, baseball and training models for men, women and kids.
According to Nike, the collection is available from 5 November at Jordan and select retailers. These pairs, among others, are scheduled for that date:
Air Jordan 1 Mid SE 'Space Jam' (IX6374-001) in Black/Action Green/Varsity Royal/Yellow Zest, €149.99
Air Jordan 1 Low SE 'Magic Ball' (IX6375-001) with a gradient and a Bugs Bunny logo on the tongue, €139.99
Jordan Trunner O/S 'Space Jam Planet' (IX6403-200) in Terra Blush/Purple Dynasty/Marrakesh/Dark Iris, €109.99
An Air Jordan 1 Low Golf, the Air Jordan 41, a Spizike Low 'Jam Central' and a women's Air Jordan 1 Low 'Lola Bunny' are also part of the range. European prices for those have not been confirmed yet.
For kids there's an Air Jordan 3 'Lola Bunny' in Light Soft Pink, with a look that follows Lola's basketball outfit and her portrait on the tongue.
The Jordan Triangle, the Son of Mars Low 'Lunar Toons' and the Jordan First 1 for babies complete the list.
The Air Jordan 11 takes centre stage with five new designs: the Retro OG 'Space Jam', the 'Magic Ball', the 'Green Screen', a baseball cleat and an American football cleat. The latter is promo-only and won't be sold.
The women's 'Magic Ball' gets a synthetic leather upper that shifts between four colours, which Nike calls a first for the Air Jordan 11. The packaging includes a ball that changes colour as you turn it.
The 'Green Screen' is almost entirely green, referencing the green screens used during filming. Orange accents on the outsole nod to Bugs Bunny's carrots and the tracking markers on set. The box shows Jordan holding a clapperboard.
The finale of the Air Jordan Space Jam collection is the Air Jordan 11 'Space Jam' (CT8012-900). This pair stays close to the one Jordan wore in the film: leather with patent finishes, royal blue accents, double stitching at the heel and a 'Jumpman Jam' label on the tongue.
The packaging draws on the box from the 2000 release. Nike gives no separate date for this pair and no European price yet; earlier reports say it follows in December.
Rather wear something? There's apparel too, including a faux-wool varsity jacket with retro patches, a galaxy-print lining and a 'secret stuff' label inside. There are also hoodies, T-shirts and a Lola Bunny jersey in high-shine fabrics that look back to the late nineties.
A special anniversary Jumpman logo returns on every piece.
The first pairs of the Air Jordan Space Jam collection land at Nike from 5 November. That's also where you'll find the Air Jordan 1 Mid SE 'Space Jam'.
Keep an eye on our release calendar so you don't miss a date. You can already shop the current Jordan collection at Nike.
