"The rules for what we want and why we want it are rewritten every day," writes the online platform Highsnobiety on its website. How right they are! Only one thing will certainly not change: We want this new adidas ZX 8000 'Qualität' in collaboration with - well, Highsnobiety. True to its name, this understated shoe stands for quality through premium materials. We suspect the release will be on 23 April 2021 at 00:00!
adidas ZX 8000 'Qualität' | GY0121
Last year saw the relaunch of adidas' A-ZX series, which has already brought us some cool collabs. As you probably already know, each release stands for its respective letter of the alphabet. Of course, it's clear that this shoe represents the 'Q' of the series.
This luxurious approach creates a calm aesthetic with its beige and cream tones. The quality is reflected in the premium leather and breathable mesh upper. Just a quick glance at the kicks and there's no hint of a high-end collaboration - but of course we're looking closely. A second look reveals the highlights of the model on the forefoot and heel.
Also noteworthy is the 'HS' branding on the Lace Look, which emphasises Highsnobiety's involvement in this colorway. The heel is also adorned with the platform's abbreviation and the dust bag included in the packaging also bears witness to the collab.
The inner lining of the sneaker is made entirely of high-quality leather and is accompanied by recyclable cork inserts. Finally, the iconic adidas tread in light rubber brown rounds off the clean design. Torsion Bar - Check!
Highsnobiety
Since their start in 2005, the online platform has been involved in the spread of streetwear to the infiltration of luxury, and they were there when traditional boundaries collapsed in on themselves. Meanwhile, they proudly say of themselves, they no longer talk about youth culture, they create it!
In their articles, they are interested in people, ideas, places, products and brands that influence young people's lives before they have also reached the mainstream.
"Trend" is not a word we invest shares in.
"Hype" is the antithesis of what interests us.
The world we see is one through the prism of style.
Highsnobiety
Further, as mentioned in the introduction, the authors of Highsnobiety say: "The rules for what we want and why we want it are rewritten every day." Together with their readers, they want to discover how to rewrite them.
Release Info
So far, we expect this wonderful collaboration to be released by adidas on 23 April 2021 at 00:00. As always, we will keep you updated, either in our release calendar, our App or on Instagram.
