The Nike Air Max 90 'Hemp' is based on its popular twin, the Nike Air Max 1 'Hemp'. The upper of the shoe is made of beige hemp canvas and is coloured with leather overlays in brown and khaki. The Swoosh comes in the colour Copa, which can also be found on the heel and in the Air cushioning of the shoe. The production of the shoe is environmentally friendly, as it is made from plant-based materials. The shoe has a robust rubber outsole that provides good traction, as well as a visible air cushioning unit in the heel.