A collaboration no one saw coming: Stüssy and Wales Bonner. One brand is deeply rooted in the Los Angeles surf scene, the other in British luxury fashion. A striking collaboration that, surprisingly, works really well. Surf culture with a chic twist. Because who says you can’t surf in a blazer?
The Stüssy x Wales Bonner campaign, shot by photographer Zoe Ghertner in Los Angeles, exudes the typical laid-back yet refined energy that both brands bring to their collection.
Surf Culture with a Twist
Stüssy and Wales Bonner take us on a surf trip that spans the beaches of Labadi and Bull Bay to Tokyo and Santa Ana. This journey is reflected in a reimagined version of the iconic Stüssy World Tour graphic, featured on co-branded shirts and lightweight cotton poplin oxfords.
The collection gives a modern spin to the beatnik style, with fringed shorts, decorated stonewashed denim, and leopard-print sweaters. Luxury details are also not missing: for example, there’s a double-breasted blazer made from high-quality Loro Piana wool.
Wales Bonner’s signature style comes through in a leather varsity jacket and a silk polo, printed with a photo by Ghanaian artist Nana Yaw Oduro. Classic surf essentials get a refined update, including a double-zip neoprene hoodie, logo-embroidered boardshorts, and a sarong, designed in collaboration with Peter Miles.
An elegant, slightly preppy collection that can be worn both on and off the board. I’m a fan.
Drop
The collection drops on September 26, 2025, at Stüssy and Wales Bonner. Check out the official images of the collection below. Keep an eye on the Sneakerjagers news page for more updates like this.
Wales Bonner is a British luxury fashion brand founded by Grace Wales Bonner. The brand is known for combining European couture with Afro-Atlantic cultural influences. The label has a longstanding collaboration with adidas and has recently started working with Stüssy as well.
