We’ve had to wait a little, but the first NikeSKIMS collection, led by Kim Kardashian, is finally here. The activewear line consists of 58 silhouettes that can be combined in over 10,000 ways. A perfect blend of style, comfort, and design.
NikeSKIMS Is Finally Here
Over six months ago, the collaboration between Nike and SKIMS was announced, and after a slight delay, partly due to production setbacks, we can now see the first collection (and it was worth the wait). The collection is designed by and for women, making activewear sexy, Kim K-style.
The first collection, set to launch on September 26, 2025, consists of three core collections and four seasonal releases. The first collection, titled ‘Matte Collection’, offers everyday essentials with mid-level compression and sculptural details, a collection suitable for both low-impact workouts and daily activities.
The ‘Shine Collection’ focuses on strength training, featuring shiny, stretchy fabrics that provide ample support. The third and final collection, the ‘Airy Collection’, consists of breathable, mesh-designed pieces intended for low-impact movement.
Seasonal collections such as ‘Vintage Seamless,’ ‘Matte Tricot,’ ‘Weightless Layers,’ and ‘Shiny Nylon Pants’ complete the wardrobe.
'Bodies at Work'
The collection is showcased in a stunning campaign, directed by Janicza Bravo and photographed by Luis Alberto Rodriguez and Rob Woodcox. Together, they feature more than 50 athletes, including Jordan Chiles, Romane Dicko, Beatriz Hatz, Chloe Kim, Nelly Korda, Sha’Carri Richardson, Madisen Skinner, and Serena Williams. Of course, SKIMS co-founder and Chief Creative Officer Kim Kardashian also makes her appearance.
The campaign focuses on the strength and beauty of the body while emphasizing the individuality of women at all levels of sport, something Kim Kardashian says was important to highlight:
"Our mission is clear: to redefine women’s activewear without compromise. This collection brings together cutting-edge performance with bold, style-forward design, empowering athletes — from elite competitors to everyday gym enthusiasts — to move effortlessly and conquer their goals with confidence.”
The first NikeSKIMS collection will be available starting September 26, 2025, via Nike, SKIMS, and select retailers.
Check out the official campaign images below and keep an eye on the Sneakerjagers news page for more updates like this.
