Le Coq Sportif Sneakers
One of the longest-lasting sports brands in the world, Le Coq Sportif was founded in Romilly-sur-Seine, Aube, France, in 1882 by Émile Camuset. The name of the brand was inspired by the Gallic Rooster, which is the national symbol of France.
Starting by making jersey shirts in his textile workshop for his cyclist, footballer, and rugby playing friends, Camuset released Le Coq Sportif’s first catalogue in 1929, and ten years later, launched the first ever tracksuit.
In the 1950s, the brand saw huge success when it signed a deal to make a yellow jersey for the Tour de France, became the official kit provider for the French national football and rugby teams, and provided sportswear to athletes at the 1960 Summer Olympics in Rome.
Le Coq Sportif continued to support and sponsor numerous athletes over the years, including Arthur Ashe, the first black tennis player to win Wimbledon in 1975, the French rugby team, who won the Five Nations Tournament in 1981, and the Italian football team, who won their third world cup in 1982 clad in Le Coq Sportif blue.
After branching out into the global market, Le Coq Sportif became famous in Japan and Korea and hired local designers to adapt their products for the local market. They collaborated with Sou to create handmade shoes and tabi in Japan, and also released a line of shoes with designer Kamishima Chinami. Today, Le Coq Sportif continues to be one of the most prestigious sports brands around the world, and top supplier for team and cycling sports. Their timeless, classic sneaker models such as the R1000 remain popular due to their quality and design.
Generally, Le Coq Sportif sneakers do fit true to size.