The History of BALR.
In 2013 the Dutch brand BALR. was founded by footballer Demy de Zeeuw, Juul Manders and Ralph de Geus, and became known for its black and white designs.
The brand quickly gained traction after numerous professional players were seen wearing their label, and their first store opened in 2016 in Amsterdam.
The BALR. Brand
BALR. is the embodiment of a modern lifestyle brand, and BALR. Sneakers offer a sleek and clean looking design that strives to bridge the gap of the luxurious lifestyle of athletes with its young and ambitious audience.