Foot Locker and New Balance are releasing a special pack together for Grey Day. For this festive day, they have created two colorways on the 327 model. Earlier this month, New Balance already released a Grey Day pack and now two more trainers will follow. Check out the Foot Locker x New Balance 327 Grey Day pack here.
New Balance Grey Day
Grey Day is an annual holiday created by New Balance. When people think of the shoe brand, they often think of the grey-coloured sneakers. Almost every model of New Balance has a grey colorway. During Grey Day 2021, several new colorways on different models were released.
New Balance 327
The New Balance 327 has become very popular since its release last year (2020). In April 2020, the sneaker debuted in collaboration with Charaf Tajer's French-Moroccan brand Casablanca. Reactions to this collaboration were very positive when the model was unveiled at Paris Fashion Week.
The silhouette is inspired by the 320 and the Super Comp. Both New Balance models came out in the 70s and in 1976, the brand introduced the "N" logo on the 320. Charlotte Lee, the designer of the 327, says of the design, "When creating this shoe, I wanted to make sure I was inspired by the past, but in a very different way than was previously done." The striking silhouette of the 327 is still very much loved.
Foot Locker x New Balance 327
Foot Locker is enthusiastic about the partnership with New Balance and wrote: “shares the value’s that no matter who you are, where you come from, and what you believe, we all have something in common–the ability to express ourselves authentically.” This value fits very well with the “Worn By Anyone” motto of New Balance. Both brands stand for inclusiveness and want to confirm this with the Grey Day pack.
Foot Locker x New Balance 327 Grey Day pack
The Grey Day pack consists of two sneakers. As you can see from the pictures below, both pairs have been given a grey colour combination. The first shoe features a slightly darker, warmer hue in contrast to the lighter cool hue of the second pair. Additionally, the first has a dark blue outsole that extends to the heel and the lower sneaker has a grey sole.
Other than that, the materials used seem the same: the overlays are made of suede while the uppers are made of mesh. The midsoles also consist of a thick foam layer for extra comfort. Both shoes feature the 'NB' logo on the tongue and the heel. On the upper variation, these logos can be seen in a beige colour, while on the lower design, these logos are shown in dark blue.
Which variant is your favourite? When the Foot Locker x New Balance 327 Grey Day pack will drop is still to be seen, so keep an eye on our release calendar. Finally, don't forget to download the Sneakerjagers App. When you turn on your pushes, you will always get a notification when a sneaker drops!