LaMelo's latest collaboration with PUMA brings a fresh, street-oriented style to off-court fashion. At the centre of this is the LaFrancé x PUMA Hoops Amour 'For All Time Red', a shoe that is sure to turn heads everywhere!
In case you didn't know, LaMelo Ball, a professional basketball player, also has a lifestyle fashion brand called LaFrancé, through which he expresses his unique sense of fashion and design.
The LaFrancé x PUMA sneaker comes in a striking 'Triple Red' colour. This low-top sneaker combines the ruggedness of skate shoes with the clean lines of modern sneakern designs. The new LaFrancé x PUMA features patent leather around the toe and midfoot, with circular cutouts revealing the canvas underneath. The large laces also contribute to the standout look.
Various branding details are also present. LaMelo's '1 1 1' logo appears on the toe, referencing his personal motto and playing style. Additionally, LaFrancé logos adorn the vamp, tongue, and insole. Finally, the midsole is branded with phrases like '01 Of One', 'Not From Here', and the LaFrancé logo.
Want to show your support for LaMelo or simply add this cool sneaker to your collection? You can do so from May 17, 2024! The LaFrancé x PUMA Hoops Amour 'For All Time Red' will be available for purchase via PUMA's website and selected retailers. For a complete overview, visit the Sneakerjagers release calendar.
